Analysis & Foundation
What we check
Website and online shop
We look at your website or shop through the eyes of your customers:
- Can people understand in just a few seconds what you offer and for whom?
- Can potential customers quickly find your most important services or products?
- Is it clear what the next step is (inquire, book an appointment, buy)?
- Do forms and ordering processes work without obstacles – even on mobile phones?
Goal: We identify areas where potential candidates drop out today, even though they would actually be a good fit.
Advertising and visibility
If you're already doing online advertising, we'll check what it actually achieves:
- Which channels do you use (e.g., Google, social media)?
- Which campaigns only generate clicks – and which generate inquiries or purchases?
- Where do your ads lead: to relevant offer pages or to a general homepage?
Goal: We separate "noise" from effective measures and find starting points for better results without blindly increasing the budget.
Customer journey
We trace the path of your customers – from first contact to becoming regular customers:
- Where does a potential customer first hear about you?
- What will he see next (advertisement, website, offer)?
- What is the process leading up to an inquiry or purchase?
- What happens after the purchase – and after a few weeks or months?
Goal: We make visible where customers drop off and where there is potential for more repeat purchases and recommendations.
What you will receive from the analysis
Understandable report instead of technical jargon
You will receive a compact, easy-to-read report containing:
- a clear summary of your current situation,
- the most important strengths and weaknesses of your digital sales system,
- specific indications of where you are currently losing sales and customer loyalty.
Specific recommendations for action
We not only point out problems, but also make suggestions:
- which 3-5 measures make the biggest difference,
- which steps can be implemented immediately,
- which topics you should address in the medium term.
We make sure that the recommendations are a good fit for your company, your team, and your budget.
Prioritized timetable for 3–6 months
The analysis concludes with a simple plan:
- Clearly prioritized measures with a sequence,
- rough timeframes (“short-term”, “in the next few months”),
- Suggestions on what you can implement internally and where external support makes sense.
You then decide whether to implement these steps with us, with existing partners or internally – the analysis can be used in any case.
Who is this package suitable for?
Typical starting situations
- They have a website/shop and advertising, but no clear picture of what really works.
- They sense that "there's more to it," but can't quite put their finger on where.
- They want to invest strategically, instead of continuing to distribute the budget based on intuition.
If you want to take your digital sales system to the next level, analysis is the most sensible first step.
Next step
So we begin