Digital Audit — All weaknesses of your online presence at a glance.
What a Digital Audit Includes
A digital audit is the most objective and valuable look you can take at your digital marketing. Before investing in new campaigns, a new CRM, or a website relaunch, you should know exactly what's currently working—and why.
All dimensions of your digital presence
The Digital Audit examines all relevant areas: website and technology, SEO and organic visibility, paid advertising channels, and content and social media. Each area is individually evaluated and assessed regarding its impact on your new customer acquisition and revenue.
Structured Prioritization
The result is not an abstract evaluation, but a structured prioritization: What is currently costing you customers? What needs to be changed immediately? And where is there still untapped potential? This clarity forms the basis for all further investment decisions.
Delivery in 5 business days
Helda Solutions usually delivers the digital audit within 5 working days of the mandate being issued—concise, understandable, and immediately actionable. No endless analysis that disappears into a drawer. Instead, a concrete plan that you can apply immediately.
Website, SEO, and Technology Checked
The technical part of the digital audit checks your website for all factors that silently cause visitors to leave—or prevent Google rankings. Load times, mobile usability, Core Web Vitals, crawlability, and structured data are systematically analyzed.
SEO & Organic Visibility
We investigate which keywords your website already ranks for, which important search terms are completely missing, and how your competitors are positioned in the organic search sector. The result shows you where you can achieve the greatest increase in visibility with what effort.
Local SEO for Swiss SMEs
Especially for SMEs in Switzerland, local SEO visibility is crucial—Google My Business, local keywords, and location-based content play a larger role than many companies assume. Helda Solutions will show you precisely which adjustments will immediately improve your visibility.
Identify technical quick wins
Not every SEO weakness is a long-term project. Many technical problems—incorrect redirects, missing meta tags, slow loading times—can be fixed quickly and often improve rankings within weeks. We prioritize identifying these quick wins.
Channels and advertising accounts under the microscope
For paid channels, Helda Solutions reviews your Google Ads and Meta Ads accounts for campaign structure, audience definition, ad quality, and cost-per-result—and points out where advertising budget is being wasted.
Identify wasted budget
Many SMEs spend thousands of Swiss Francs on advertising without realizing that incorrectly configured campaigns or missing conversion goals drastically reduce their return on investment. We identify these weaknesses and show where every invested franc can have a greater impact.
Content & Social Media
In the Content & Social Media area, we assess whether your content is suitable for the target audience, whether your profiles are complete and well-maintained, and whether there is a discernible content strategy. For owner-managed SMEs with limited resources, choosing the right channels is crucial.
Rate channels by priority
Not all channels are equally suitable for every company. The audit shows you which channels deliver the highest ROI in your industry and for your target group — and which you can safely omit. This saves budget and attention for what matters most.
The result: Clear recommendations for action
The result of the digital audit is not a thick report that no one reads — but a prioritized list of measures in three categories: What has an immediate impact? What needs to be addressed in the medium term? And what has no priority?
Deploy resources strategically
This structure allows you to allocate resources where they have the greatest leverage. Whether you implement the measures internally or work with Helda Solutions, you start with a clear plan instead of a heap of open questions.
The ideal start
The audit is the ideal entry point for SMEs looking to use their digital budget more efficiently — and the natural first step before any larger digital project. Whether an SEO optimization, a performance marketing expansion, or a website relaunch follows, we decide together based on the audit results.
Transparency and traceability
All findings are substantiated with concrete data and explained in clear language — no jargon, no guesswork. After the audit, you will understand exactly where you stand and why the recommended measures make sense.
Order a Digital Audit now — Clarity in 5 business days
Free and non-binding initial consultation.